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Archive for May, 2009

The Basic Argument for Advertising in a Recession

Posted by Administrator On May - 29 - 2009

AdvertisingFrom The Wall Street Journal

When times turn bad, they’re made worse by hesitation, halfway measures, and panicky decisions. Such as the decision to reduce or eliminate advertising. The fact is, companies that maintain or increase their advertising spending during recessions get ahead. A less crowded field allows messages to be seen more clearly, and that increased visibility results in higher sales both during and after a recession.

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Popularity: 100% [?]

Failure: The Secret to Success

Posted by Administrator On May - 24 - 2009

Failure. The mere thought can paralyze even the most heroic thinkers and keep great ideas off the drawing board. But is failing really that bad? We get an inside look at the mishaps of Honda racers and engineers…

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Popularity: 2% [?]

Top 10 Promotional Products

Posted by Administrator On May - 22 - 2009

Promotional ProductsPromotional products have been in use for quite some time now. They have become one of the most popular promotional strategy and marketing technique. Promotional products encompass in themselves an unimaginable number of products. Well every product has its own set of advantages there are some Promotional products that continue to be on the top for certain reasons. Here are the ten most popular Promotional products in the business.
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Popularity: 96% [?]

Designers’ Handbook of T-Shirt Promotions

Posted by Administrator On May - 15 - 2009

Designers' Handbook of T-Shirt PromotionsYears back, when I started on the screen printing business I bought a book from Print Magazine called: Designers’ Handbook of T-Shirt Promotions. A must have for any serious screen printer or graphic designer.  This book is more than a handbook–it’s an empowerment tool that  explains the hows and whys of creating great T-shirts, the kind that bring in business, support important causes, and express personal beliefs.

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Popularity: 75% [?]

What Do You Need to Know Before You Design Your Own Logo?

Posted by Administrator On May - 8 - 2009

Graphic DesignWhat elements make a successful logo? Here are 10 logo design tips that professionals use.

Everyone’s got ‘em. You likely see the “Nike swoosh” logo everywhere you go. And you know the Texaco station at the corner by its distinctive “star.” So, you’re thinking, “My company needs a logo, too.” Maybe you want to design your own logo too.

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Popularity: 65% [?]

On-page and Off-page Optimization

Posted by Administrator On May - 4 - 2009

SEOOn-page Optimization

There are two main types of search engine optimization – on-page and off-page. On-page is probably the simplest of these two aspects of search engine optimization. It relates to the elements on the web page itself. That is, the words, and what importance is given to the words on the page. Read the rest of this entry »

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Popularity: 1% [?]

How to give Employees Recognition

Posted by Administrator On May - 1 - 2009

awards01Employers think workers do a good job for money, but a survey of 200,000 employees says it’s really recognition that counts! Here’s how to use it most effectively.  “Well done!” Would you consider hearing those two simple words a significant reward for putting your life on the line? Military personnel do. They consider this seemingly ordinary compliment, when it comes from a superior officer, one of the highest forms of recognition for their service.
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Popularity: 56% [?]