This is a summary of ideas from the book The 22 Immutable Laws of Marketing by Al Ries and Jack Trout. This is just a short summary and is not meant to replace the book, nothing beats reading the real thing. The book is short, buy and read it. Read the rest of this entry »
Popularity: 3% [?]
Small business advertising is a science and an art. Companies often miss the fundamentals of advertising. Regardless of the size of your business an understanding of the laws of advertising can reap huge rewards.
Popularity: 6% [?]
Promotional mugs have a long standing history of being a well received promotional tool. Not only are they a great way to place your company name in the hands of clients and potential clients, but they are a perfect reward for employees. Upon completion of a big project, or any job well done, the employees can be rewarded with a beautiful keepsake which also advertises the name of your company. These mugs, when openly distributed, can be seen in private homes and office buildings and are a way of distributing your company name and logo. Read the rest of this entry »
Popularity: 6% [?]
From Stitches Magazine
Business cards are very common as millions were handed out last year alone. But don’t underestimate the power of the business card and what it can do for you. A business card is you when you can’t be there and portrays the personality and image of your company. A well-crafted card can be the difference between success and failure. Read the rest of this entry »
Popularity: 67% [?]
Almost all business houses want to successfully offer promotional products to their clients as acts of gratitude, appreciation and market building. However, many are initially afraid of the costs related to this type of investment. Advertising through promotional gifts has got a wide range of benefits. And the advantages of ordering promotional products and wearable from an online store are endless. Read the rest of this entry »
Popularity: 6% [?]
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